Soft Strawberry Chocolate Bars

Featured in Sweet Treats to Make at Home.

Got a sweet tooth? Try these Soft Strawberry Chocolate Bars! Starting with strawberry cake mix, they're loaded with creamy white chocolate chips and drizzled with sweetened condensed milk for a rich, chewy snack. Only 5 simple ingredients and about 35 minutes of your time make these bars the go-to treat for gatherings, bake sales, or even freezing for later. They stay moist and delicious for days, and cutting them is easier after they've chilled.
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Updated on Sun, 30 Mar 2025 00:21:47 GMT
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Turn a basic strawberry cake mix into melt-in-your-mouth Strawberry White Chocolate Gooey Bars that'll quickly become your go-to sweet treat. With their soft, chewy texture, these bars blend the fruity strawberry base with smooth white chocolate chips and rich sweetened condensed milk, hitting that sweet spot between fudgy brownie and gooey delight.

When I baked these for my kid's school fundraiser, they vanished before anything else on the table. Everyone gets drawn in by their pretty pink color and the amazing smell that fills your home while they're baking.

Essential Ingredients

  • Strawberry cake mix: Forms your pink base that looks and tastes amazing. Grab a good brand for better flavor
  • Unsalted butter: Make sure it's soft and sitting out before you start mixing
  • Large egg: Keeps everything stuck together and makes the bars richer
  • White chocolate chips: Add sweet creaminess and nice texture differences
  • Sweetened condensed milk: Gives you that sticky, gooey magic and golden top

Baking Instructions

Get Ready:
Set your oven to 350°F and put parchment in your pan with extra hanging over the sides for easy lifting later.
Butter Work:
Beat your softened butter until it's fluffy and light colored, taking about 2 minutes.
Dough Making:
Mix in your cake mix and egg with the whipped butter until you've got thick dough you can shape.
First Layer:
Push half your dough flat across the bottom of your lined pan, making sure it reaches every corner.
Chip Sprinkling:
Scatter white chocolate chips all over your dough layer so they're evenly spread out.
Milk Pouring:
Drizzle your sweetened condensed milk slowly across the chips, covering about 60% of the surface area.
Top Layer:
Drop small pieces of your leftover dough on top, creating a patchy look that lets the gooey center show through.
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In our house, everyone fights over the white chocolate chips. My little one always hunts for pieces with extra chips, swearing they're the tastiest parts of the whole batch.

Tasty Companions

These sweet treats taste even better with some fresh strawberries on the side and a big glass of cold milk. They're also great on dessert trays or packed into holiday gift boxes.

Tasty Twists

Try using milk chocolate chips instead for a chocolate-dipped strawberry flavor. You can also switch up the cake mix to vanilla or chocolate if you want something different.

Storage Suggestions

Keep your bars in a sealed container at room temp for up to 5 days. Put wax paper between layers so they don't stick together.

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Tempting Strawberry White Chocolate Gooey Bars | mecooking.com

Making these bars has turned into one of my favorite baking habits. There's something special about turning a few simple things into something so rich and yummy. I love watching people's faces light up when they take that first bite - makes all the effort worthwhile.

Frequently Asked Questions

→ Can I switch to regular condensed milk?
Absolutely! Regular sweetened condensed milk works just as well here. The fat-free option is just a lighter alternative.
→ Why wait so long for it to cool?
Cooling for 2–3 hours (or overnight) is key. This time lets the condensed milk firm up, making the bars easier to slice.
→ Is freezing these bars okay?
Yep, they freeze great for up to 3 months. Just make sure they're in an airtight container and thaw at room temperature before enjoying.
→ What can I do if the dough won’t stick?
If it’s crumbly, keep mixing until it’s thick and sticky. Soft butter really helps with this step.
→ What’s with the foil in the pan?
Foil lining makes cleanup easier and lets you lift the sticky bars out of the pan without fuss.

Strawberry White Chocolate Bars

Soft, chewy dessert bars made with strawberry cake mix, white chocolate, and sweetened condensed milk. Perfect for easy baking days.

Prep Time
5 Minutes
Cook Time
30 Minutes
Total Time
35 Minutes
By: Mariana

Category: Desserts

Difficulty: Easy

Cuisine: American

Yield: 16 Servings

Dietary: Vegetarian

Ingredients

→ Base Ingredients

01 1 cup of white chocolate chips
02 8 oz sweetened condensed milk (you can use fat-free if you’d like)
03 One box (15.25 oz) of strawberry cake mix
04 1 large egg
05 1/2 cup of really soft, unsalted butter

Instructions

Step 01

Heat your oven to 350°F first. Use aluminum foil to line a square 9×9 pan (makes cleanup simple!) and spray it generously with cooking spray.

Step 02

Grab a handheld mixer and beat the softened butter in a large bowl. Keep going until it’s smooth and creamy.

Step 03

Pour the cake mix and crack an egg into the bowl with the butter. Mix on low. The dough will seem super thick at first, but keep mixing till it clumps together in thick chunks.

Step 04

Take two-thirds of your dough and press it into the bottom of the pan so it’s flat. Scatter the white chocolate chips evenly on top. Pour the condensed milk over the chips, then pull apart the remaining dough into chunks (about 1 inch) and lightly press them all over the top.

Step 05

Bake everything for about 27–30 minutes. The center might still wiggle just a bit, but the edges should be firm and have a slight golden color.

Step 06

Set the pan on a wire rack and let it cool off for at least 2–3 hours. Better yet, leave it overnight for perfect slicing.

Notes

  1. Store them at room temperature in a sealed container for up to 5 days.
  2. Keep them in the freezer for a maximum of 3 months.
  3. Inspired by Crazy for Crust.

Tools You'll Need

  • Square baking pan (9×9 inches)
  • Foil for lining the pan
  • Non-stick cooking spray
  • A big mixing bowl
  • Hand mixer
  • Cooling rack

Allergy Information

Please check ingredients for potential allergens and consult a health professional if in doubt.
  • Includes dairy products (butter and white chocolate)
  • Contains eggs
  • Might have wheat due to the cake mix

Nutrition Facts (Per Serving)

It is important to consider this information as approximate and not to use it as definitive health advice.
  • Calories: 332
  • Total Fat: 17 g
  • Total Carbohydrate: 41 g
  • Protein: 5 g